About Us
Your Transformation is My Mission
I’m Simon, a Dubai-based fitness coach and nutrition specialist with over 8 years of experience helping people achieve peak performance, sustainable fat loss, and lasting lifestyle change. My coaching isn’t just about workouts — it’s about creating a stronger, healthier, and more confident you from the inside out.
Why work with me
When you train with me, you’re not just getting a coach — you’re gaining a partner in your fitness journey. I stay updated with the latest research in sports science, nutrition, and biohacking so you get the most effective, safe, and sustainable methods. My coaching is personal, results-driven, and built around your lifestyle in Dubai.

Simon

My Journey
My passion for fitness started as a personal quest to improve my own health, strength, and discipline. That journey became my mission: help others unlock their full potential through proven training, smart nutrition, and mindset coaching.
My Approach — Results That Last
I don’t believe in one-size-fits-all programs. Your body, goals, and lifestyle are unique, so your coaching plan should be too. I combine:
Science-backed training methods
Personalized nutrition strategies
Mindset and motivation coaching
to deliver results that you can maintain — without crash diets or quick fixes.